Small business owners wear a lot of hats and their least favorite is “marketing.” They glaze at the thought of trying to figure out complicated and expensive digital marketing and keep doing what they have always done, even if it doesn’t work. They don’t have the time to become a marketing expert and they don’t have the budget to hire a Marketing Director. So they panic while watching business success sail into the sunset without them. doesn’t have to be that way. We can create and launch your customized Marketing system that uses the right tools in the right way to get your message in front of just the right people so you can stop worrying about getting your message to the world, and focus on what you do best, run your business.
"Are you losing sleep trying to sort out your marketing?
-Don Osborn, owner
5 Marketing Cornerstones
Step 1: A Marketing Plan. This is your marketing Bible. We use a process to define your message and then get that message in front of just the right people using media that is effective and measurable. Once we have this plan, we can implement and measure and stay on track.
Step 2: Strong Basic Website. Websites are important, but just having a website means very little. And while it's nice to have a pretty website, it's all about the language on the site followed by ease of use and functionality.
Step 3: A Facebook Sales Funnel. This is where it gets interesting. Whether you love or hate Facebook, they have hands down the best engine for getting your message in front of the right people. We use a combination of Facebook ads, video messaging, and automated marketing tools so that we can automatically fill up your calendar with qualified sales calls.
Step 4: Email Campaign. A strong email campaign picks up where the Facebook campaign leaves off. The right kind of campaign builds trust and keeps your name in front of potential customers guaranteeing that they don't slip through the cracks and disappear forever.
Step 5: Basic SEO. Proper search engine optimization makes it easy for your customers to find you, both using local search (Google Business listings) or website search engines. This is not the be-all-end-all but is still an important piece to have in place.
Step 2: Strong Basic Website. Websites are important, but just having a website means very little. And while it's nice to have a pretty website, it's all about the language on the site followed by ease of use and functionality.
Step 3: A Facebook Sales Funnel. This is where it gets interesting. Whether you love or hate Facebook, they have hands down the best engine for getting your message in front of the right people. We use a combination of Facebook ads, video messaging, and automated marketing tools so that we can automatically fill up your calendar with qualified sales calls.
Step 4: Email Campaign. A strong email campaign picks up where the Facebook campaign leaves off. The right kind of campaign builds trust and keeps your name in front of potential customers guaranteeing that they don't slip through the cracks and disappear forever.
Step 5: Basic SEO. Proper search engine optimization makes it easy for your customers to find you, both using local search (Google Business listings) or website search engines. This is not the be-all-end-all but is still an important piece to have in place.
Stop burning money on bad marketing.
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Scheduled & Calendarized
With the right plan you can easily delegate tasks and make sure things get done on time. The Right Way to Use Your Website
Make your website the powerful hub that you use to generate leads and ultimately new business. |
Pick Ad Media Based on ROI
Imagine making media buys based on what works rather than what the ad rep suggests this month. Measure Everything
There is such power in knowing how well your campaigns are working. That's the beauty of good reporting. |
Consistency = Trustworthy
We all love it when your branding and messaging matches across all platforms.. Nothing Left To Chance
With a well-developed plan, you have your ducks in a row. So unexpected changes don't take you out. |