Lots of people talk about search engine optimization ("SEO") but aside from being the latest buzzword, what is it?
Simply put, it's the strategic use of key words, content, and links to help your website show up on the first page of a Google search. The higher you "rank" the more likely people are to visit your site.
My goal is to get you to page one on Google with the most logical search.
For example, you could have a company called Larry's Lawn Care. Your friends and family might search "Larry's Lawn Care" but the general public will search "Lawn Care Scottsbluff" (or whatever town or city they live in).
By properly optimizing the website, a search for "Lawn Care Scottsbluff" will bring people to the Larry's Lawn Care website. Good news for Larry.
Proper SEO means more site visits, more leads and more sales!